Atlantic Canadian Cruise Association Makes Waves with Milestone 2023 Season
Halifax, Nova Scotia – The Atlantic Canada Cruise Association (ACCA) is thrilled to announce the outstanding success of its 2023 season, marking yet another milestone in the region’s cruise industry. The 2023 season exceeded expectations, showcasing the resilience and appeal of Atlantic Canada as a premier cruise destination.
The 2023 Cruise Season Results are In
The region hosted more than 600 cruise ships, building on the strength observed in 2022 with a 29% increase in port calls (this percentage was updated on December 29, 2023). An impressive 869,841 passengers (this number was updated on January 19, 2024) had the opportunity to explore the attractions of Charlottetown, Corner Brook, Halifax, Saint John, and Sydney. Niche Ports across the region also maintained their appeal, drawing in over 34,000 passengers this season.
“We applaud the Atlantic Canada Cruise Association on yet another successful cruise season. The dedication to providing an exceptional experience for cruise guests showcases the strength and vibrancy of the region’s cruise industry,” said Kelly Craighead, CEO of the Cruise Line International Association (CLIA).
Record-Breaking Performance in Key Ports
The 2023 season saw exceptional performances, including record-breaking activity at the Port of Sydney, with a 74% increase and the Port of Corner Brook, with a 58% increase in cruise passenger visits since 2022. Across the region, April-to-August cruise passenger visitation grew from 157,454 (2022) to 235,962 (2023). Port Saint John was also a finalist in the category of “Port of the Year,” being one of the top three cruise ports in the world. With such steady growth in the number of cruise ship calls and passengers over 2023, there is strong anticipation of another upward trend in the coming year.
The ACCA extends gratitude to all its ports and partners who have contributed to the success of the 2023 cruise season. Their support, commitment to excellence, and hospitality, have been instrumental in attracting cruise lines and passengers to our region.
Cruise Tourism’s Economic Importance
While economic impact numbers for the 2023 season are pending, the ACCA recognizes the critical role of cruise tourism to the Atlantic Canadian tourism sector, with pre-pandemic numbers indicating an impact of over 2,000 jobs and $347 million to the region’s economy. The dedication of our ports, partners, and the local community have contributed to the success of individual ports and reinforces the overall economic importance of cruise tourism in Atlantic Canada.
In an effort to elevate Atlantic Canada’s status as a premier cruise destination, ACCA is launching a compelling digital campaign, strategically timed during the cruise season’s shoulder period. This initiative aims to ensure that the region remains at the forefront of people’s minds as they plan future vacations. The success of the 2023 season sets a promising foundation, and we look forward to continued partnerships and growth in the coming year.
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For more information:
Sarah Rumley
Executive Director, Atlantic Canada Cruise Association
director@cruiseatlanticcanada.com
(902) 229-4304
About ACCA:
With its stunning coastline, picturesque towns, and friendly locals, Atlantic Canada offers unique and memorable experiences for visitors. Each port has something special to offer, from New Brunswick’s magnificent Bay of Fundy and Newfoundland and Labrador’s breathtaking scenery to Prince Edward Island’s vibrant culinary scene and Nova Scotia’s rich culture and historic sites. The cruise industry’s continued growth in the region provides local businesses with ample opportunities to grow and thrive, making 2023 an exciting year for the entire Atlantic Canada community. The Atlantic Canada Cruise Association (ACCA) is a regional partnership between ports, tourism, and cruise ship interests, as well as the four provincial governments and the Atlantic Canada Opportunities Agency. ACCA works diligently to promote the sustainable growth of Atlantic Canada as a cruise destination through strategic leadership, collaboration, partnerships, and innovative marketing.